TaylorMade Golf Launches Spider Limited Putters
Specially Designed Duo of Putters Inspired by Jason Day, the #1 Player in the World.
Carlsbad, Calif. (May 17, 2016) – On the back of Jason Day's emphatic win at THE PLAYERS Championship, TaylorMade Golf Company today formally announced the release of the new Spider Limited and Spider Limited Red putters, both inspired by the #1 player in the OWGR and one of the PGA TOUR’s best statistical putters, Jason Day.
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During his storybook rise to #1 late last fall, Day came to the TaylorMade team with a request for a putter similar in style to his trusted Itsy Bitsy prototype, the putter he’s used for multiple wins on the PGA TOUR which included his first major victory at the 2015 PGA Championship. His ask was for a putter that incorporated red, one of his favorite and most sentimental colors. Using the Redback Spider, a venomous spider indigenous to Day’s native Australia as inspiration, the TaylorMade team embarked on a mission to create a palate of color options, working intimately with Jason throughout the process to create a color Jason would prefer.
When the final color was selected, Jason proposed the team build him two different models, each showcasing the color in a different way that would allow him to test & select which suited his eye before determining which would be put into play.
- The Spider Limited putter features a black frame with Tour Red bumpers
- The Spider Limited Red incorporates Tour Red throughout the frame and bumpers
Day was first introduced to the putters in February, and after testing both models, the Spider Limited Red made its PGA TOUR debut at the RBC Heritage in mid-April and was used to win THE PLAYERS Championship on Sunday.
Both models feature subtleties recognizable by the best players in the world, including Day, who prefers a seamless top crown and sans alignment aid. The two models available at retail will differ slightly from Day’s personal putter, which will include the alignment aid on the crown. Made of a 304 stainless steel frame combined with a lightweight 6061 aluminum body enables weight to be positioned at the extremities, the Spider Limited putters provide improved stability and high MOI. Similar to the original Itsy Bitsy, both new models incorporate a milled Aluminum Pure Roll™ insert with a gunmetal finish to promote better forward roll, increased directional accuracy and improved distance control.
Pricing & Availability
The Spider Limited and Spider Limited Red will be available starting 6/3 at $219 & $299, respectively. Spider Limited is available in 33”, 34” & 35” lengths while the Spider Limited Red is available in 35” lengths only.
See all Spider Limited images: VIEW PRESS KIT
Learn more here: SPIDER LIMITED RED
Learn more here: SPIDER LIMITED
See Jason full bag here: JASON DAY WITB
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ABOUT TAYLORMADE GOLF
About TaylorMade Golf Company
Headquartered in Carlsbad, California, TaylorMade Golf Company sells golf equipment, footwear, apparel and accessories under the TaylorMade, adidas Golf, Adams and Ashworth brands. TaylorMade Golf Company posted 2014 sales of €913 million.
About the adidas Group
The adidas Group is one of the global leaders within the sporting goods industry, offering a broad range of products around the core brands: adidas, Reebok, TaylorMade and Reebok-CCM Hockey. Headquartered in Herzogenaurach, Germany, the Group has more than 55,000 employees and generated sales of EUR 17 billion.